Meet our 2026 panel who will be testing products during a 4-month window – from early September until late December.
Entrants have to wait until early March for their results, but ample time to properly test and evaluate the strengths and weaknesses of each product – especially skincare or natural health supplements – is very important.
For more details or to enter, click here:
MEET OUR TWO NEW PANEL MEMBERS
This year we welcome two new judges:
Terese Mårtensson (Sweden) and Ana Green (UK) join the team of 24 judges in all (sixteen panel members are pictured above).
– Terese Mårtensson (Sweden) sustainable beauty advocate and green beauty scout
– Ana Green (UK), independent beauty education consultant, with nearly 6 years of previous experience in various roles at the leading organic cosmetic formulation school Formula Botanica. Many will know her as the founder of one of the original green beauty blogs “Ana Goes Green”.
2026: A SPECIAL YEAR
2026 is Year 18 for The Beauty Shortlist, which launched in the summer of 2012, and time has sped by – we’ll be celebrating 15 Years of The Beauty Shortlist Awards in March!
A LOOK BACK AT THE NATURAL & ORGANIC PIONEERS
The blog grew surprisingly fast (consistently and completely organically with no financial support) back in the days when the only household name green beauty brands blazing the trail were Neal’s Yard, Dr Hauschka, Weleda and a few others.
The big three already had a solid pedigree:
NYR started out in 1981, in London’s Covent Garden
Weleda’s beauty and wellness roots were planted in 1921 on Swiss soil
While German brand Dr Hauschka has been flying the flag for clean skincare and self-care since 1967
Makeup brand ILIA Beauty (to sprinkle in a touch of chronological perspective with one of green beauty’s biggest success stories) launched in 2011.
(A $100 million business, ILIA is now owned by the Courtin-Clarins family).
Before that, Evolve Organic Beauty (one of the most affordable clean brands on the market) had already launched two years earlier – in 2009. Founder Laura Rudoe’s goal was to establish a new beauty standard – fusing organic purity with clinical performance in formulas poured into simple “modern apothecary” style sustainable packaging.
I’m excited about 2026 because it’s a landmark year with many memories looking back.
It feels like maybe seven or eight, to me. Where did all that time fly to?
FOR THE FIRST TIME, ALL OF THE AWARDS OPEN ON THE SAME DAY.
ENTRIES OPEN MONDAY 1 SEPTEMBER – all awards
Closing: 30 September / Samples in by 7 October – all awards
If you’re taking part this year, good luck!
Awards Dates
FRIDAY 6 MARCH
BEAUTY, WELLBEING, MEN’S PRODUCTS
FRIDAY 10 APRIL
MAMA & BABY AND ECO AWARDS
MEET THE EXPERTS
We have 4 panels: UK, EU/Europe, USA & Australia
THE UK PANEL
Alice Theobald, Red Carpet Celebrity TV, Editorial and Advertising Hair & Makeup Artist (including Julia Bradbury, Lorraine Kelly and Idris Elba), Alice is also a beauty editor and one of the best known artists in the industry and often requested for celebrity weddings.
Justine Jenkins, Cruelty-Free Red Carpet Makeup Artist (including Fearne Cotton, Keeley Hawes, Vicky McClure, Jodie Comer) with over 24 years experience working with British and international celebrities. She is the author of the eco beauty book “Sustainable Beauty”, vegan, and widely respected for her stance against animal cruelty.
In 2012 Justine was the first prominent MUA in London to go entirely cruelty-free when she discovered most cosmetic brands were still testing on animals.
Lisa Payne, Head of Beauty Trends at Stylist Trend Forecasting & Analysis Specialists
Liz McCarthy, Brand & Innovation Expert, Strategic Brand Development Specialist (Beauty + Wellness)
Nikki Taylor, Beauty Consultant to Brands, Retailers and Distributors
Katie Hill, Co-Founder and Editor-in-Chief of leading UK-based sustainable lifestyle guide My Green Pod
Lynda D’aboh, Content Creator, Beauty, Wellness and Sustainability
Ana Green, beauty education consultant, previously 5 years experience in various roles at leading organic cosmetic formulation school Formula Botanica
Bryanna Martonis, Founder of green lifestyle blog The ecoLogical
Liz Chapman, Founder, Green Goddess PR
Susie Amy, Actress and Beauty Brand Ambassador
Denise Rabor, Founder, Wow Beauty (Beauty + Wellness)
Edwina Wynyard, Director, Amazing PR
Emma McElvenny, PR & Content Marketing Manager, Tisserand
Janice Hards, Founder, Janice Hards PR (Beauty)
EU/EUROPE
Terese Mårtensson, sustainable beauty advocate and green beauty scout
Fiona Klonarides, green beauty journalist, holistic and natural health advocate and founder of The Beauty Shortlist (2009) and The Beauty Shortlist Awards (2012)
USA
Chelsea Clark, Beauty & Wellness Digital Content Creator and Plant-Based Nutrition Writer
Dawn Del Russo, On-Air TV Fashion & Beauty Expert with 15 years experience including Access Hollywood Live, Extra TV, E News!, New York Live, Vogue Italia, InStyle, Cosmo, Life & Style and US Weekly
Denise Del Russo, Professional Makeup Artist & Wellness Coach
AUSTRALIA
Amy Hughes, Beauty & Wellbeing Writer
Vanessa Noy, Brand Expert & Co-Founder of Clean Beauty Online Store The Natives Co
Shahrzad @TheSpotBeauty, Content Creator & Beauty Influencer
Holly Schleich, Founder, Eye of Horus
Thank you for supporting these awards over the years, as we champion the transparent, ethical, outstanding brands and products which are genuinely worthy of recognition.
