From Lumity Life’s new face-food oil (coming soon!) to two exciting men’s skincare debuts from Magnitone and ProverbSkin, here are the launches worth a look this month.

Lumity couldn’t have chosen a better ambassador for their inside-out beauty supplements (a 2017 Beauty Shortlist Awards winner) and the brand’s brand new signature facial oil will be a perfect complement to their Day-Night skin nutrition programme. Coming soon…



Fresh off the starting line comes new men’s brand ProverbSkin, this is going to be one to watch as the founders, Luke and Kirstie, created the multi-award winning Pinks Boutique. Athlete, model and actor Thom Evans (read his incredible story here – he’s lucky to be alive) is the face of the brand. 


Lots of good energy behind ProverbSkin, including Thom Evans


The other must-try launch for men this month is sonic cleansing brush experts Magnitone’s new Clean Sweep Skincare duo, an Energising Wash and Resilience Moisturiser which are so well priced at £9.99/150ml and £12/50ml respectively.



More on these HERE


OK, back to the beauty arrivals. And this one is big.


One of the launches I’m particularly excited about is London brand OSKIA’s new City Life anti-pollution skincare range.

Shockingly, 92% of the world’s population live in places where pollution levels exceed what’s deemed acceptable by the WHO. This is beyond thinkable! (And why I think forests will be the new gyms soon, let’s just hope there’s enough room for us all).

OSKIA’s been one of my desert island brands since 2012. It really works. If you put me in a room and asked me to speak about OSKIA I’d emerge the next morning. So many good things about this brand, not least the absolute integrity and groundbreaking formulas around both the brand and the woman behind it.

Founder Georgie Cleeve says about the launch:

“This range has been a very long time coming for me so I am pleased to be finally able to share it with you.

Pollution is a hot topic right now, but we actually started formulating a highly anti-oxidant booster 6 years ago, unfortunately the science was simply not there. We have been working hard in our own laboratory towards major advances in natural cosmetology and micro encapsulation. Two years of trial and error have now resulted in a successful formulation that provides unrivalled protection, and I’m absolutely over the moon with the results.

I hope you enjoy our new CITYLIFE range”

Georgie Cleeve, OSKIA Founder

Check out the new anti-pollution range here:


It’s new, it’s affordable at under £30 and it helps tackle oily skin and acne…what’s not to love about this 100% natural Purifying Facial Oil from Urban Veda?

So many good things here from superstar moringa to tea tree – here’s the full line-up in a nice looking label:

Olea Europaea (Olive) Fruit Oil, Squalane (Olive), Helianthus Annuus (Sunflower) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil*, Vitis Vinifera (Grape) Seed Oil*, Tocopherol (Vitamin E), Eucalyptus Globulus Leaf Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Mentha Viridis (Spearmint) Leaf Oil, Melia Azadirachta (Neem) Seed Oil*, Moringa Oleifera Seed Oil, Vaccinium Macrocarpon (Cranberry) Seed Oil, Hamamelis Virginiana (Witch Hazel) Water, Arctostaphylos Uva Ursi (Bear Berry) Extract*, Morus Alba (Mulberry) Fruit Extract*, Illicium Verum (Anise) Fruit Oil, Melaleuca Alternifolia (Tea Trea) Leaf Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Limonene**, Linalool**.
*Certified organic ingredients
**Naturally occurs in essential oils


Next up: SCIENEA


And Scienea have launched two new facial oils (because you can never have enough good oils – or balms for that matter – in the chillier months). Again – superb ingredients. The Superberry Skin Firming Serum will probably suit more mature skins while the Superfruit formula veers towards sensitive skin owners. Both suit all skin types.

Here are the main players in the Superfruit Serum:

Both are £30/20ml so a nice little facial oil treat to discover if you’re in the mood for a new one this month.


And something exciting from top London facialists Su-Man…

A-lister facialist and Beauty Shortlist Award winning Su-Man Skincare’s website is a treasury of skincare tips – her facial treatments are literally legendary.

She’s just created the latest arrival in the range, Su-Man Skincare’s Watermelon and Ginkgo Biloba Refining Facial Polish so we can polish away the weekly grime of life on Thursday nights.  The proof of the pudding is Su-Man herself who defies her age by decades and has developed a celebrity-worthy, celebrity-loved skincare brand that’s genuinely exciting.


New season. New palette.



Because…new season, new (limited edition) ICONIC LONDON Day to Slay eye palette. This one’s pretty and won’t be around long, it;s on pre-order and ships out around 31st October.



Speaking of gorgeous palettes, here’s the latest one from Pat McGrath.




The minute I met 001 Skincare founder and celebrated facialist Ada Ooi for tea at Selfridges (a few years ago, now!), I knew her brand would do well. She was lovely and so are her products as I found out later.

Today 001 is at Fortnum & Mason in London and Shen Beauty in the US, and she’s just won a Beauty Bible Award for her innovative Eyecicle (have a look HERE). 

NEW, is this night repair balm packed with squalane, marine algae, rosehip seed oil (a fabulous healer!!), borage oil and shea butter, among more… IF you’re one of those people (like me) who delves straight into a brand by buying a travel set rather than individual products 001 has some fabulous sets and for such a luxurious, intelligently formulated science-meets-nature range they’re pretty affordable too.



And before we wrap things up, Scottish aromatherapy brand have a new Peace Pillow Spray that doubles as a Room Mist, conveniently. (Many don’t).

Because sleep is the ultimate luxury – and so good for skin.


Wishing you sweet dreams and a state of supreme happiness this week, don’t forget to “up” your beauty sleep quota during the week – important, not just on Sunday mornings, sleep affects everything from skin to mood and much more –  and a reminder also that our 2018 Beauty Shortlist Awards are now counting down to deadline day which isn’t far away.

Entries close on FRIDAY 17 NOVEMBER (this is not the last day to enter, it’s the last day we need to have products on our desks, so make sure you give yourself enough time to submit your entry form, pay the entry fee – £70 per product or £250 flat fee for 4-6 products) and ship them to the nearest judging address in London or New York or Sydney).

IMPORTANT – NEW: This year we are automatically entering EVERY product into ALL relevant categories for brands and PRs to save time and ensure the products get evaluated for all appropriate categories.

ENTRY FORM & DETAILS HERE. Categories cover beauty, nutrition, innovation and men’s grooming and for the second year running the awards are open to international brands, there is no requirement for products to be sold in the UK – this changed for 2017 and applies for 2018 again.

Last year 38 countries entered so it could be another exciting day on FRIDAY 2 MARCH.


2 responses to “NEW + NOTEWORTHY: OCTOBER”

  1. […] says she takes it everywhere with her in her handbag. The Beauty Shortlist’s Fiona Klonarides called it, “one of the most exciting beauty launches this autumn”…What do you personally […]

  2. Olive oil is so underrated in facial oils like the Urban Veda one. A wide range of skin types can do so well with olive oil. It’s like once coconut went mainstream everyone forgot about poor old olive. Thanks for sharing! xo