“2ND FLOOR, MADAM?” FORTNUM & MASON’S SERENE NEW BEAUTY FLOOR IS NOW OPEN
London’s most serene Beauty Hall – an entire floor – opened its doors just days ago on the second floor at Fortnum & Mason’s in Piccadilly, London W1.
It’s been two years in the making and worth the wait. In an homage to the Georgian era, when ladies would invite their favourite hat makers and perfumiers to their homes to order bespoke pieces for the new season, Fortnum’s has come up trumps making it *the* new perfume destination in the capital, with a really innovative, original fragrance edit and a handpicked line-up of fabulous beauty brands (not all of which you may have heard of, already). No loud music, no massive carbon footprint glaring lights, no forging your way through a maze of Oxford Street shoppers – what a breath of calm, fresh air.
So come and have a look around as we spotlight some of the highlights of this divine new beauty sanctuary, complete with treatment rooms, too, so you can make an afternoon of it, then stop off for a spot of tea at the Diamond Jubilee Tea Salon on the fourth floor before a wander around the Food Hall…
ILIA and Chantecaille, two of the makeup stars in the new Beauty Hall
The Fragrance Chandelier
The Lalique centrepiece, a-bloom with pink peonies amid a myriad of perfumes
1707, created to mark the year Fortnum & Mason first opened its doors in London
ILIA’s natural lip colours are great, and F&M’s new beauty floor is one of just a few places in London where you can see them in store
If you live to be 80 you’ll have lived 4160 Tuesdays…one of the exciting fragrance brands to land at F&M
Brands at Fortnum & Mason’s new Beauty Floor include:
Bamford, Bella Freud, Chantecaille, Roja Dove, Cult 51, Clive Christian, Delilah (brilliant makeup brand!), ILIA, Chantecaille, 001 Skincare (amazing skincare brand, one of our all time favourites), Kure Bazaar (free-from nail colours, with three shades exclusive to F&M, all launched by a Brazilian supermodel), Avery Fine Perfume, Tom Ford, M. Micallef, Lorenzo Villaresi, Electomuss, Grossmith, Xerjoff and Fortnum’s stocks some of our other favourites including Pai Skincare, HealGel, Su-Man, Aromatherapy Associates and more…
FORTNUM & MASON
* Photo Credits: all interiors/Beauty Floor photos by Ruy Teixeira